Saturday, December 5, 2009

Business Communication or Ethics for the New Millennium

Business Communication: Process and Product (with meguffey.com Printed Acce

Author: Mary Ellen Guffey

BUSINESS COMMUNICATION: PROCESS AND PRODUCT is a market-leading text that gives instructors the most current and authoritative coverage of communication technology and business communication concepts while retaining a concise, logical 16-chapter organization. Written by award-winning author Mary Ellen Guffey, the 6th edition provides unparalleled instructor and student resources to help instructors plan and manage their courses. With the book's 3 x 3 writing process, coverage of recent trends and technologies in business communication, and an unmatched ancillary package, you and your students will find that teaching--and learning--business communication can be enjoyable and easy.



Table of Contents:
Unit 1: COMMUNICATION FOUNDATIONS. 1. Communicating in Today's Workplace. 2. Developing Team, Listening, and Etiquette Skills. 3. Communicating Across Cultures. Unit 2: THE WRITING PROCESS. 4. Writing Process Phase 1: Analyze, Anticipate, and Adapt. 5. Writing Process Phase 2: Research, Organize, and Compose. 6. Writing Process Phase 3: Revise, Proofread, and Evaluate. Unit 3: BUSINESS CORRESPONDENCE. 7. E-mail Messages and Memos. 8. Positive Letters and Messages. 9. Persuasive and Sales Messages. 10. Negative Messages. Unit 4. REPORTS, PROPOSALS, AND PRESENTATIONS. 11. Business Report Basics. 12. Informal Business Reports. 13. Proposals and Formal Reports. 14. Business Presentations. Unit 5: EMPLOYMENT COMMUNICATION. 15. Resumes and Cover Messages. 16. Interviewing and Follow-up. Appendix A: Grammar/Mechanics Guide (Competent Language Usage Essentials). Appendix B: Document Format Guide. Appendix C: Documentation Guide. Appendix D: Correction Symbols.

Books about: Wealth War and Wisdom or Founders At Work

Ethics for the New Millennium

Author: Dalai Lama

Only during a time when we have so little faith in one another, so little confidence in the willingness of others to do what is right, can a strong voice emerge to dispel disillusionment and show us hope. It takes a person of great courage, such as the Dalai Lama, to face these times and say there is hope.

There is an argument to be made for basic human goodness. The number of people who spend their lives being violent or dishonest is tiny compared with the number of people -- the vast majority we don't hear about -- who would wish others only well. According to the Dalai Lama, our survival has depended and will depend on our basic goodness. "Much more effective and important than legislation is our regard for one another's feelings at a simple human level....Here, I refer to the capacity we all have to empathize with one another...to arrive at the inability to bear the sight of another's suffering." The Dalai Lama presents an ethical system that not only is based on commonsense and reason, as opposed to religious dogma or punitive legislation, but has at its goal ultimate happiness for every individual.

The Dalai Lama demonstrates that human beings are better than we think we are, and that a society and a life that cultivate love and compassion are completely within our reach. If enough people operate from the understanding of their "original purity," a global revolution of peace will ensue.

Publishers Weekly

"This is not a religious book," asserts the Dalai Lama about a volume that's his most outspoken to date on moral and social issues. "My aim has been to appeal for an approach to ethics based on universal rather than religious principles." The Dalai Lama adopts this approach because, he notes, the majority of humanity ignores religion, the traditional vehicle for ethics, yet observation shows him that happiness, which he discerns as the prime human goal, depends upon "positive ethical conduct." The entire book, written in simple, direct prose, reflects this sort of step-by-step reasoning, taking on color and drama with numerous anecdotes drawn from the Tibetan leader's personal experience. Methodically, the Dalai Lama explores the foundation of ethics, how ethics affects the individual and the role of ethics in society. He resorts often to Buddhist principles (as in employing the idea of dependent origination--that nothing arises or exists of itself--to demonstrate the interrelatedness of all life), but also to native Tibetan ideas and, occasionally, to secular thought or that of other religions. The book represents no radical departure from his previous work, but it does present a number of forceful views on issues ranging from cloning to vivisection to excess wealth ("the life of luxury... is unworthy"), as well as personal flavor not seen in his books since his autobiography, Freedom in Exile. The Dalai Lama refers, for instance, to his unwillingness to sell his watch collection for money to feed the poor as an example of ethical limitation. With its disarmingly frank, kindly manner and authoritative air, the book is what one would expect from a Nobel Peace Prize winner, and could appeal as widely as the Dalai Lama's current bestseller, The Art of Happiness. (Aug.) Copyright 1999 Cahners Business Information.

Library Journal

The Dalai Lama, spiritual leader of the Tibetans, is highly respected for his gentleness and his constant quest for a reconciliation with the Chinese, who have oppressed Tibet for more than 40 years. This book proposes a morality of acceptance and compassion. The Dalai Lama encourages without being preachy and admonishes without being accusatory. He intends his book for the widest possible audience and writes in a simple, straightforward style that some sophisticated readers may find off-putting. Lacking footnotes or bibliography, this is not useful as a text for scholars or students, and it adds nothing new to ethical theory. The Dalai Lama explicitly avoids ethical principles derived from any religious doctrine; people often use religion, he says, to justify harming others. Instead, he counsels us to examine our motives and to try always to act with compassion. Though his emphasis on individual intention may alienate believers in Judeo-Christian and Muslim scripture, many others will find him persuasive. Recommended for public libraries.--James F. DeRoche, Alexandria, VA Copyright 1999 Cahners Business Information.

School Library Journal

YA-The Dalai Lama examines the world, its ills, and its coming changes in a disarmingly conversational style that engages readers. With a perspective that should appeal to teens weary of negativity, he offers an encouraging view of the future, arguing convincingly that we humans are better than we tend to believe. Avoiding technical terms and dogma, he presents Buddhist values and ethics, chiefly the dynamic of compassion and a recognition of the "complex interlinking of relationships," in such a way that individuals from a variety of cultural or religious backgrounds can understand their application to modern dilemmas and personal choices. Chapters focus on concepts such as restraint, discernment, non-harming, and responsibility as they apply to far-ranging subjects including the environment, disarmament, religion, science, and education. In a world in which many historical boundaries are becoming irrelevant, he focuses upon the essential qualities of humanity that we all share and from which new forms of social organization can evolve. An important book for thoughtful teens to muse over now, and return to in the future.-Christine C. Menefee, Fairfax County Public Library, VA Copyright 2000 Cahners Business Information.|

Esquire

...[A] meditation on the capacity for compassion...a good thing to read, especially for those of us who [ask:] Can human beings improve themselves?

Kirkus Reviews

This call to compassionate ethics fuses 1990s universalism with the Golden Rule. The Dalai Lama (Freedom in Exile: The Autobiography of the Dalai Lama, 1990) bemoans the apparent erosion of ethical behavior around the world. People have embraced materialism, foolishly thinking that possessions will make them happy; they have turned to violence (both physical and ideological) because they no longer feel connected to one another. He calls for an ethic based on human interconnection. When we truly experience one another's pain, we learn compassion, which is the basis of morality. The exiled Tibetan leader is oh-so-careful to distinguish religion from spirituality; religion may or may not encompass the value of compassion, while spirituality always must. True happiness is based on an inner peace which is unperturbed by circumstance; such peace is only attained "when our actions are motivated by a concern for others." We need discipline to look beyond ourselves and past the fleeting pleasures of immediate gratification, toward a more rewarding (and permanent) quiet joy. And although we try mightily to avoid suffering, pain can engender the empathy which unites us with others and makes morality possible. As His Holiness himself says, very little in this book is original. But his message is so often neglected that it sounds very fresh indeed. Simple but not simplistic.

What People Are Saying

Daniel Goleman
A voice of compassion and wisdom, His Holiness the Dalai Lama presents us with a compelling credo for right living in the coming age.




Friday, December 4, 2009

Cartoon Guide to Physics or 5 Steps to a 5 AP Microeconomics and Macroeconomics

Cartoon Guide to Physics

Author: Larry Gonick

If you think a negative charge is something that shows up on your credit card bill -- if you imagine that Ohm's Law dictates how long to meditate -- if you believe that Newtonian mechanics will fix your car -- you need The Cartoon Guide to Physics to set you straight.

You don't have to be a scientist to grasp these and many other complex ideas, because The Cartoon Guide to Physics explains them all: velocity, acceleration, explosions, electricity and magnetism, circuits -- even a taste of relativity theory -- and much more, in simple, clear, and, yes, funny illustrations. Physics will never be the same!



See also: South Beach Heart Program or Fluent Bodies

5 Steps to a 5 AP Microeconomics and Macroeconomics

Author: Eric R Dodg

A PERFECT PLAN FOR THE PERFECT SCORE

We want you to succeed on your AP* exam. That's why we've created this 5-step plan to help you study more effectively, use your preparation time wisely, and get your best score. This easy-to-follow guide offers you a complete review of your AP course, strategies to give you the edge on test day, and plenty of practice with AP-style test questions. You'll sharpen your subject knowledge, strengthen your thinking skills, and build your test-taking confidence with

  • Full-length practice exams modeled on the real test
  • All the terms and concepts you need to know to get your best score
  • Your choice of three customized study schedules-so you can pick the one that meets your needs

The 5-Step Plan helps you get the most out of your study time:

Step 1: Set Up Your Study Program

Step 2: Determine Your Readiness

Step 3: Develop the Strategies

Step 4: Review the Knowledge

Step 5: Build Your Confidence



Thursday, December 3, 2009

Only the Paranoid Survive or The Fate of Africa

Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company

Author: Andrew S Grov

Under Andy Grove's leadership, Intel has become the world's largest chip maker and one of the most admired companies in the world. In Only the Paranoid Survive, Grove reveals his strategy of focusing on a new way of measuring the nightmare moment every leader dreads--when massive change occurs and a company must, virtually overnight, adapt or fall by the wayside.

Grove calls such a moment a Strategic Inflection Point, which can be set off by almost anything: mega-competition, a change in regulations, or a seemingly modest change in technology. When a Strategic Inflection Point hits, the ordinary rules of business go out the window. Yet, managed right, a Strategic Inflection Point can be an opportunity to win in the marketplace and emerge stronger than ever.

Grove underscores his message by examining his own record of success and failure, including how he navigated the events of the Pentium flaw, which threatened Intel's reputation in 1994, and how he has dealt with the explosions in growth of the Internet. The work of a lifetime, Only the Paranoid Survive is a classic of managerial and leadership skills.

The Currency Paperback edition of Only the Paranoid Survive includes a new chapter about the impact of strategic inflection points on individual careers--how to predict them and how to benefit from them.



Table of Contents:
Preface
Chapter 1: Something Changed
Chapter 2: A "10x" Change
Chapter 3: The Morphing Computer Industry
Chapter 4: They're Everywhere
Chapter 5: Why Not Do It Ourselves?
Chapter 6: "Signal?" or "Noise?"
Chapter 7: Let Chaos Reign
Chapter 8: Reign In Chaos
Chapter 9: The Internet: Signal or Noise?, Threat or Promise?
Chapter 10: Career Inflection Points
Index

Interesting textbook: Under the Tuscan Sun or Two Years Before the Mast

The Fate of Africa: From the Hopes of Freedom to the Heart of Despair

Author: Martin Meredith

Fifty years ago, as Europe's colonial powers withdrew, Africa moved with enormous hope and fervor toward democracy and economic independence. Dozens of new states were launched amid much jubilation and the world's applause. African leaders, popularly elected, stepped forward to tackle the problems of development and nation-building. In the Cold War era, the new states excited the attention of the superpowers. Africa was considered too valuable a prize to lose.

Today, Africa is a continent rife with disease, death, and devastation. Most African countries are effectively bankrupt, prone to civil strife, subject to dictatorial rule, and dependent on Western assistance for survival. The sum of Africa's misfortunes — its wars, its despotisms, its corruption, its droughts — is truly daunting.

What went wrong? What happened to this vast continent, so rich in resources, culture and history, to bring it so close to destitution and despair in the space of two generations?

Focusing on the key personalities, events and themes of the independence era, Martin Meredith's riveting narrative history seeks to explore and explain the myriad problems that Africa has faced in the past half-century, and faces still. From the giddy enthusiasm of the 1960s to the "coming of tyrants" and rapid decline, The Fate of Africa is essential reading for anyone seeking to understand how it came to this — and what, if anything, is to be done.

November 2004 - Kliatt Paperback Book Guide

"Recommended for its research, compassion, and warning for the future if action is not taken to preserve this species."

San Francisco Chronicle July 31 2005

"Meredith...knew his beat intimately...informing a keen and humane mind... It shows here in the depth and fluid familiarity of... narrative"

Wall Street Journal August 31

"Meredith [has] written a narrative history of modern Africa, devoid of... gender discourse or postcolonial angst... It is a joy."

Reuters International AlertNet blast 8/28/05

"Admiration for the continent's people... comes through in [Meredith's] latest book and he does not ignore... factors stunting African development... "

The Globe & Mail 8/27/05

"Africa's tragedy is all the more moving for his lack of constantly reminding you to be moved..."

The New York Press 8/31/05

"Meredith writes with clearness and objectivity...Meredith splices [the] narratives together in such a way that trends and patterns emerge."

World Magazine 8/27/05

"Meredith is a gifted journalist, able to tell a continent-wide story."

Publishers Weekly

The value of Meredith's towering history of modern Africa rests not so much in its incisive analysis, or its original insights; it is the sheer readability of the project, combined with a notable lack of pedantry, that makes it one of the decade's most important works on Africa. Spanning the entire continent, and covering the major upheavals more or less chronologically-from the promising era of independence to the most recent spate of infamies (Rwanda, Darfur, Zimbabwe, Liberia, Sierra Leone)-Meredith (In the Name of Apartheid) brings us on a journey that is as illuminating as it is grueling. The best chapters, not surprisingly, deal with the countries that Meredith knows intimately: South Africa and Zimbabwe; he is less convincing when discussing the francophone West African states. Nowhere is Meredith more effective than when he gives free rein to his biographer's instincts, carefully building up the heroic foundations of national monuments like Nasser, Nkrumah, and Haile Selassie-only to thoroughly demolish those selfsame mythical edifices in later chapters. In an early chapter dealing with Biafra and the Nigerian civil war, Meredith paints a truly horrifying picture, where opportunities are invariably squandered, and ethnically motivated killings and predatory opportunism combine to create an infernal downward spiral of suffering and mayhem (which Western intervention only serves to aggravate). His point is simply that power corrupts, and absolute power corrupts absolutely-which is why the rare exceptions to that rule (Senghor and Mandela chief among them) are all the more remarkable. Whether or not his pessimism about the continent's future is fully warranted, Meredith's history provides a gripping digest of the endemic woes confronting the cradle of humanity. (July) Copyright 2005 Reed Business Information.

Foreign Affairs

Meredith, a longtime observer of African affairs, has written a reliable introduction to contemporary Africa for the general reader. The book proceeds chronologically from the misdeeds of the colonial era to the optimism of independence, the errors of the 1960s and 1970s, and the subsequent decay and present-day drift. Although sometimes only faint in this rather discursive book, Meredith's broad point is that postindependence Africa has been the victim of poor leadership by political elites more interested in filling their pockets than in promoting economic development. The narrative is driven by arrestingly told episodes that are meant to be revealing of the continent's ills; many will be well known to Africa hands, but Meredith's well-informed account rarely trades in sensationalism and does not fall prey to the kind of glib pessimism that characterizes much coverage of the region. At the same time, he is forthright regarding what he sees as the failures of most of Africa's leaders, for whom, most readers will agree, this is a damning story.

Library Journal

A scholar of Africa necessarily becomes an expert on death. In Meredith's tome, death comes in huge numbers and in many ways: through famine, ethnic strife, and racial injustice and at the hands of ruthless dictators. It came in the days of European colonialism, but in postcolonial Africa, death pervades the continent. Meredith (Our Votes, Our Guns: Robert Mugabe and the Tragedy of Zimbabwe) writes with sobriety, intelligence, and a deep knowledge of Africa as he describes individuals responsible for deaths unimaginable to much of the rest of the world. A well-known example is the carnage among Hutus and Tutsis in Rwanda, claiming 800,000 lives in 100 days in 1994-more people were killed more quickly than in any other mass killing in recorded history. Much of this tragic history has been told in part elsewhere, but Meredith has compiled the text covering the entire continent. Only in the last few pages does Meredith answer the question of Africa's fate-and he thinks it's bleak. Enhanced by a 500-title bibliography, this work is recommended for academic and all African collections. (Index not seen.)-Jim Thorsen, Weaverville, NC Copyright 2005 Reed Business Information.

Kirkus Reviews

Africa has been largely free for half a century, and the resources many of its nations contain are ever more precious. Yet, writes long-time Africa observer Meredith (Elephant Destiny: Biography of an Endangered Species in Africa, 2003, etc.), "Africa's prospects are bleaker than ever before."Meredith's complex but highly accessible narrative has a dramatis personae dozens strong. One representative figure is Kwame Nkrumah, who was there at the start of the continent's independence movement. Jailed by the British for antigovernment activity, he was released in 1951 only to become, instantly, prime minister of the new independent nation of Ghana. He began as a sincere left democrat, it seems, then drew closer to socialism as a proven modernizer of developing nations, then claimed for himself the ability "of achieving for Africa what Marx and Lenin had done for Europe and Mao Tse-tung for China" by promulgating "Nkrumahism." He then began to press for leadership of a pan-African union-which peers such as Julius Nyerere, Jomo Kenyatta and Hastings Banda did not grant him. Nkrumah's supposedly loyal subjects deposed him in 1966. Military coups would topple similarly ambitious leaders in Nigeria, the Central African Republic, Uganda and elsewhere, and bring down the emperor of Ethiopia, the one country in Africa not to have been colonized. Those military coups often had the effect of instilling yet another cult-of-personality-mad strongman, as with Jean-Bedel Bokassa in the Central African Republic, which he would eventually deem to be an empire. Meredith's account is more descriptive than prescriptive, but he does point to trends that could be repeated anywhere in the world: a strong leaderrises, surrounds himself with a ruling elite, becomes distant from the people, eventually starts thinking of himself as a god, then falls-or, as in the case of Robert Mugabe in Zimbabwe, largely disappears from view while others do the ruling. Sadly, that pattern has been repeated many times over in Africa, the victim of more than its share of "vampire-like politicians."Sharp-edged, politically astute and pessimistic: a good complement to John Reader's Africa: A Biography of the Continent (1999).



Wednesday, December 2, 2009

The HR Answer Book or Grant Writing for Dummies

The HR Answer Book: An Indispensable Guide for Managers and Human Resources Professionals

Author: Shawn A Smith

The HR Answer Book addresses 200 questions that every employer needs to deal with, from recruiting and hiring to discipline and termination, compensation and benefits to training and employee relations. Accessible and concise, this on-the-job companion offers expert guidance on all types of "people" issues, enabling managers and human resources professionals to:

  • Save time, money, and trouble
  • Increase employee productivity, satisfaction, and retention
  • Attract and hire the best candidates while avoiding the inferior ones*
  • Handle tough issues like sexual harassment, Internet and e-mail usage, performance problems, and more — fairly, sensitively, and legally.

The HR Answer Book is an easy-to-use problem solver that can be read cover-to-cover or as a quick reference in specific situations. An appendix of tools, templates, and lists of additional resources completes this excellent and valuable guide.

Author Biography: Shawn Smith (Harrison, NY) is an attorney, former corporate executive, and the founder of Next Level Consulting, LLC. Her articles have appeared in numerous legal and business publications. Rebecca Mazin (Larchmont, NY) is cofounder of Recruit Right, an HR consulting firm, and has held key positions at organizations including Hyatt Hotels, Owens Corning, and the National Labor Relations Board.

Training magazine

"...a handy guide to the various facets of Human Resources administration."

Soundview Executive Book Summaries

What Human Resource Managers Should Know
HR managers and other professionals in the field need to know what to do in sticky employee situations, whether they involve compensation and benefits, or discipline and termination. To help those in human resources deal with the tough questions that frequently come up during the course of their work, attorney and consultant Shawn Smith and HR expert Rebecca Mazin have compiled 200 questions and answers to some of the most vexing problems in HR today.

The HR Answer Book tackles numerous employee issues in a format that poses a question, then answers it with professional guidance backed up by several bulleted points highlighting the specific elements of the solution. Within those points, the authors present questions that should be asked and ideas that should be taken into consideration. What results is a well-rounded description of a complete HR response, which includes reflections on greater issues that comprise the problem as well as straightforward advice from professionals who have used the strategy in their work.

Worth Repeating
Along with the questions, answers and points that comprise these words of guidance, the authors also present several boxed sidebars that put their solutions into perspective. For example, when discussing an organization's need for a mentor program, the authors offer a boxed paragraph called, "Worth Repeating: Mentor Up." In it, the authors write that "Intel Corp. and some other large companies have instituted mentor programs that encourage learning relationships up the hierarchy. Senior managers can find out firsthand about new levels of the organization, and gain the confidence of the next generation of managers." These types of real-world examples provide HR managers with standards by which they can balance their own business practices.

Another type of boxed sidebar that appears throughout The HR Answer Book is a "Better Forgotten" story that describes an HR mistake made by a company that should have chosen a different tack when making a crucial management decision. In the boxed story titled, "Better Forgotten: 'What Were Those Survey Results?'" the authors describe a scenario where a midsized employer hired an outside consultant to design and administer an employee opinion survey. After the results were compiled, sent to key managers, and a committee was formed to create action plans, nothing was done. Later, when another survey was distributed around the company, only 5 percent of employees responded.

When discussing employee recruitment, the authors provide HR managers with detailed descriptions of the best ways to find candidates, conduct interviews, test prospects, and make job offers.

To help HR managers create an effective employee handbook, the authors present their readers with extensive lists of relevant topics from which they can choose policies for employment and compensation, equal employment opportunity, time off, employee benefits, safety, discipline and termination. After providing the options that are available, the authors describe the ways language and tone can make the handbook even more accessible and useful for employees.

Other helpful bits of advice in The HR Answer Book include when to use an attorney, how to develop a performance management system, how to keep good employees, how to make a benefits package competitive, and the best ways for handling violence and substance abuse in the workplace.

Additional Resources
Not only does The HR Answer Book provide numerous guiding examples of sound HR management principles, but it also contains a lengthy resource guide that holds dozens of addresses, Web sites, and telephone numbers of the agencies and organizations that can be invaluable in the quest for a successful HR program.

In addition to these links to the current universe of HR experts, the authors also provide readers with a section filled with tools and templates, including questions HR managers should ask candidates before scheduling an interview, an application flow log, a trainer's checklist, an exit interview questionnaire, several sample forms, as well as many other helpful documents that can serve as a starting place for a comprehensive HR management system. By presenting so many tools and strategies in a single resource, The HR Answer Book serves as a convenient reference book that can provide any HR manager with the knowledge and know-how to navigate through the many expected and unexpected situations that can arise during the course of managing an organization's employees.

Why We Like This Book
The HR Answer Book not only offers thorough solutions to the many human relations problems and questions that arise in day-to-day business operations, but it also asks the proper questions that should be considered to get to the right results in times of crisis. The authors have presented their expertise in an easy-to-use format that makes referencing their wisdom effortless. The inclusion of an up-to-date reference section makes this book a vital resource for perfecting the HR system of any organization. Copyright © 2004 Soundview Executive Book Summaries



Table of Contents:
Forewordix
Prefacexi
1Employee Selection: How Do I Find, Attract, and Select the Best?1
Finding Your Candidates1
Conducting the Interview15
Preemployment Testing and Screening21
Making the Job Offer25
2HR Policies: Why Do We Need Them and What Should They Look Like?29
The Employee Handbook30
3Performance Management: How Do I Evaluate Performance and Conduct Meaningful Performance Reviews?41
Developing a Performance Management System42
The Performance Appraisal Process46
Conducting the Performance Appraisal55
4Training and Development: How Do Successful Companies Improve and Enhance Workforce Skills?60
Orienting the New Employee61
Continuing Employee Development64
5Employee Relations and Retention: How Do I Keep Good Employees and Maintain Working Relationships at All Levels?75
Fostering Effective Workplace Communication75
Structuring Reward and Recognition Programs83
Maintaining Work-Life Balance87
Resolving Workplace Conflicts93
When Employees Leave: Conducting the Exit Interview96
6Compensation: How Should Employees Be Paid?98
Wage and Hour Laws98
The Compensation System104
Variable Pay: Bonuses and Incentives113
7Benefits: What Makes a Benefits Package Competitive?117
Legally Required Insurance Programs118
Benefits That Provide Economic Security121
Benefit Days: Holidays, Sick Days, and Vacation125
Health Insurance127
Employee Assistance Programs136
Retirement Benefits136
Other Benefits141
8Regulatory Issues: What Are the Major Employment Laws and How Do I Comply with Them?143
Laws Prohibiting Discriminatory Practices143
The Family and Medical Leave Act158
Occupational Safety and Health Act of 1979162
Immigration Reform and Control Act of 1986165
9When Bad Things Happen to Good Employers: How Do I Handle Volatile Workplace Issues?169
Electronic Mail, Internet, and Computer Usage171
Violence in the Workplace175
Substance Abuse in the Workplace179
Monitoring Other Workplace Dishonesty184
Conducting Employee Investigations188
10Termination and Discharge: How Do I Fire an Employee Legally and Humanely?194
The Termination Process195
Post-Termination Compensation and Benefits200
Other Post-Termination Matters206
Resource Guide209
Tools and Templates219
Index235

Look this: Guia Sobre la Hepatitis C or The Forever Factor

Grant Writing for Dummies

Author: Beverly A Browning

Are you writing a grant application for the first time? Maybe you’re a veteran fundraiser looking to sharpen your grant writing skills. No matter how experienced you are at writing requests for money, people and organizations are not going to support you just because you’re in need.

Grant Writing for Dummies, 2nd Edition shows you the most effective way to compose a grant proposal and get funding from governments, corporations, foundations, and more! This hands-on, step-by-step guide leads you through researching options, dealing with application forms, handling potential sponsors, and getting the money you need. Revised and up-to-date, this book covers everything you need to know to:



• Fill out federal grant application kits

• Win grants from corporations and foundations

• Gain support from an individual grantor

• Obtain grants from international funds

• Meet the review criteria of government grants and contracts

• Choose the right word to win funds

• Master cover letters, abstracts, and more

• Let prospective grantors know your deal

• Put the finishing touches on your application



Demystifying the process of grant writing, this all-out guide gives you just the facts with no information withheld. You’ll get savvy tips on organizing your writing, developing your style, personalizing your requests, and how to handle your rejection and move forward. Also included is a complete example of a grant application narrative. With Grant Writing for Dummies, 2nd Edition, you’ll be able tocraft effective proposals and go for the gold!



Monday, November 30, 2009

Screwed or The 17 Essential Qualities of a Team Player

Screwed: The Undeclared War Against the Middle Class - and What We Can Do About It

Author: Thom Hartmann

Nationally syndicated radio host and bestselling author Thom Hartmann exposes the covert war conservatives, and corporations are waging against America's middle class'a war that's reducing the rest of us to a politically impotent working poor. This book asks: How did this happen? Who's benefiting? And how can we stop it?



Look this: Living Long Loving It or Pathological Gambling

The 17 Essential Qualities of a Team Player: Becoming the Kind of Person Every Team Wants

Author: John C Maxwell

John C. Maxwell takes the pain out of knowing what makes a team tick. If you want to have a better team, you have to develop better players.

The qualities Maxwell teaches quickly take you to the heart of teamwork. Anybody can understand them and apply them-whether at home, on the job, at church, or on the ball field. If you learn the seventeen essential qualities of a team player, you can become the kind of person every team wants. If everyone on your team does it, there will be no holding you back.



Table of Contents:
Acknowledgmentsix
Introductionxi
1Adaptable: If You Won't Change for the Team, the Team May Change You1
2Collaborative: Working Together Precedes Winning Together10
3Committed: There Are No Halfhearted Champions19
4Communicative: A Team Is Many Voices with a Single Heart28
5Competent: If You Can't, Your Team Won't37
6Dependable: Teams Go to Go-To Players46
7Disciplined: Where There's a Will, There's a Win55
8Enlarging: Adding Value to Teammates Is Invaluable63
9Enthusiastic: Your Heart Is the Source of Energy for the Team71
10Intentional: Make Every Action Count80
11Mission Conscious: The (Big) Picture Is Coming in Loud and Clear89
12Prepared: Preparation Can Mean the Difference Between Winning and Losing98
13Relational: If You Get Along, Others Will Go Along107
14Self-Improving: To Improve the Team, Improve Yourself116
15Selfless: There Is No I in Team125
16Solution Oriented: Make a Resolution to Find the Solution134
17Tenacious: Never, Never, Never Quit141
Conclusion150
Notes152
About the Author156

Lean Six Sigma for Service or Maxwell 3 in 1 Special Edition

Lean Six Sigma for Service: How to Use Lean Speed and Six Sigma Quality to Improve Services and Transactions

Author: Michael L Georg

Bring the miracle of Lean Six Sigma improvement out of manufacturing and into services

Much of the U.S. economy is now based on services rather than manufacturing. Yet the majority of books on Six Sigma and Lean--today's major quality improvement initiatives--explain only how to implement these techniques in a manufacturing environment.

Lean Six Sigma for Services fills the need for a service-based approach, explaining how companies of all types can cost-effectively translate manufacturing-oriented Lean Six Sigma tools into the service delivery process.

Filled with case studies detailing dramatic service improvements in organizations from Lockheed Martin to Stanford University Hospital, this bottom-line book provides executives and managers with the knowledge they need to:

  • Reduce service costs by 30 to 60 percent
  • Improve service delivery time by 50 percent
  • Expand capacity by 20 percent without adding staff

Michael L. George is founder and President of The George Group, the largest Lean Six Sigma consulting practice in the United States. He wrote the successful and influential Lean Six Sigma, also published by McGraw-Hill.



Look this: Leadership Secrets of Attila the Hun or Creative Capitalism

Maxwell 3-in 1 Special Edition: The Winning Attitude, Developing the Leaders Around You, Becoming a Person of Influence

Author: John C Maxwell

In The Winning Attitude John Maxwell shares insights from real life experiences showing how to recognize and attain the winning attitude to overcome life's difficulties, win people over, and turn problems into opportunities.

Developing the Leaders Around You takes personal leadership one step further by showing you how to identify and train potential leaders and foster a productive team spirit.

Whatever your vocation or aspiration, you can increase your impact on others by Becoming a Person of Influence. Learn simple insightful ways to interact more positively with others, and watch you personal and organizational success go off the charts. With influence, you can achieve success at home, work, and in every other area of life.



Lean Six Sigma for Service or Maxwell 3 in 1 Special Edition

Lean Six Sigma for Service: How to Use Lean Speed and Six Sigma Quality to Improve Services and Transactions

Author: Michael L Georg

Bring the miracle of Lean Six Sigma improvement out of manufacturing and into services

Much of the U.S. economy is now based on services rather than manufacturing. Yet the majority of books on Six Sigma and Lean--today's major quality improvement initiatives--explain only how to implement these techniques in a manufacturing environment.

Lean Six Sigma for Services fills the need for a service-based approach, explaining how companies of all types can cost-effectively translate manufacturing-oriented Lean Six Sigma tools into the service delivery process.

Filled with case studies detailing dramatic service improvements in organizations from Lockheed Martin to Stanford University Hospital, this bottom-line book provides executives and managers with the knowledge they need to:

  • Reduce service costs by 30 to 60 percent
  • Improve service delivery time by 50 percent
  • Expand capacity by 20 percent without adding staff

Michael L. George is founder and President of The George Group, the largest Lean Six Sigma consulting practice in the United States. He wrote the successful and influential Lean Six Sigma, also published by McGraw-Hill.



Look this: Leadership Secrets of Attila the Hun or Creative Capitalism

Maxwell 3-in 1 Special Edition: The Winning Attitude, Developing the Leaders Around You, Becoming a Person of Influence

Author: John C Maxwell

In The Winning Attitude John Maxwell shares insights from real life experiences showing how to recognize and attain the winning attitude to overcome life's difficulties, win people over, and turn problems into opportunities.

Developing the Leaders Around You takes personal leadership one step further by showing you how to identify and train potential leaders and foster a productive team spirit.

Whatever your vocation or aspiration, you can increase your impact on others by Becoming a Person of Influence. Learn simple insightful ways to interact more positively with others, and watch you personal and organizational success go off the charts. With influence, you can achieve success at home, work, and in every other area of life.



Sunday, November 29, 2009

Nothing to Fear or Never Eat Alone

Nothing to Fear: FDR's Inner Circle and the Hundred Days That Created Modern America

Author: Adam Cohen

From New York Times editorial board member Adam Cohen, a revelatory account of the personal dynamics that shaped FDR's inner circle and a political narrative of the hundred days that created modern America.

Publishers Weekly

New York Times editorial board member Cohen (coauthor, American Pharaoh) delivers an exemplary and remarkably timely narrative of FDR's famous first "Hundred Days" as president. Providing a new perspective on an oft-told story, Cohen zeroes in on the five Roosevelt aides-de-camp whom he rightly sees as having been the most influential in developing FDR's wave of extraordinary actions. These were agriculture secretary Henry Wallace, presidential aide Raymond Moley, budget director Lewis Douglas, labor secretary Frances Perkins and Civil Works Administration director Harry Hopkins. This group, Cohen emphasizes, did not work in concert. The liberal Perkins, Wallace and Hopkins often clashed with Douglas, one of the few free-marketers in FDR's court. Moley hovered somewhere in between the two camps. As Cohen shows, the liberals generally prevailed in debates. However, the vital foundation for FDR's New Deal was crafted through a process of rigorous argument within the president's innermost circle rather than ideological consensus. Cohen's exhaustively researched and eloquently argued book provides a vital new level of insight into Roosevelt's sweeping expansion of the federal government's role in our national life. (Jan. 12)

Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

William D. Pederson - Library Journal

This year marks the 75th anniversary of "The Hundred Days" in 1933 that signified the beginning of Franklin D. Roosevelt's assumption of the presidency. Cohen (assistant editorial page editor, New York Times; American Pharaoh: Mayor Richard J. Dailey) displays his strong prose style and research skills in this story of the precedent set by FDR against which later Presidents are judged: the so-called honeymoon period after inauguration and before the media and the opposition inevitably begin to critique and attack. Cohen wisely tells the New Deal story through the biographies of five of its most important players: Raymond Moley and Lewis Douglas (director, bureau of the budget)-both of whom broke with FDR rather early on-and the more liberal Henry Wallace (secretary of agriculture), Frances Perkins (secretary of labor), and Harry Hopkins. The author presents FDR as a nonideological pragmatist who adapted to the times and the New Deal as an ad hoc program rather than a blueprint for the social welfare state. Frances Perkins, who served FDR the longest, emerges as the hero of the story. Though disliking the media and showing little interest in aiding congressional patronage, Perkins was the driving soul behind the New Deal. Cohen does not uncover new information, but he presents a crucial human story which goes beyond that found in most FDR biographies. Superbly readable and informative, this is an essential purchase for all public and academic libraries. The current financial meltdown and the eve of inaugurating a new president make it that much more timely a purchase.

Kirkus Reviews

Journalist Cohen (The Perfect Store: Inside eBay, 2002, etc.) delves into the New Deal archives to fashion an elucidating, pertinent and timely work on the makings of government. The slew of progressive legislation passed during Franklin Roosevelt's first 100 days in office in 1933 broke with the old order of laissez faire economics and redefined the nature of government's responsibilities vis-a-vis its citizens. These policies had critics, to be sure, but they worked, Cohen notes, alleviating people's misery during the Great Depression by offering relief, jobs and, most important, hope. While FDR largely garnered the credit for the country's recovery-and aroused alarm with his autocratic proclamations and tactics-his handpicked minions worked tirelessly behind the scenes to forge the New Deal's landmark programs, often by trial and error. Cohen closely examines the five members of Roosevelt's inner circle who left the most lasting mark on the legislation forged during those 100 days, looking in turn at where they came from, how they gained the president's trust and how they used their experience to make history. Since the banking crisis was FDR's first concern, he chose trusted aide and speechwriter Raymond Moley to work alongside the Treasury Department on the Emergency Banking Act, which tackled the essential tension between spending more to fight the Depression and spending less to balance the budget. Budget Director Lewis Douglas, a conservative, pushed through Congress the Economy Act, a major budget-reduction measure, but he resigned in 1934 when Roosevelt took the country off the gold standard. Secretary of Agriculture Henry Wallace saved the farm belt with the AgriculturalAdjustment Act; Labor Secretary Frances Perkins, the first female Cabinet member, persuaded FDR to support her ambitious progressive agenda, including workers' rights protections; Harry Hopkins became the leading public-works administrator. Ambitious yet well focused-a marvelously readable study of an epic moment in American history.



Book review: Understanding Crohn Disease and Ulcerative Colitis or Look Speak Behave for Men

Never Eat Alone: And Other Secrets to Success, One Relationship at a Time

Author: Keith Ferrazzi

Do you want to get ahead in life?

Climb the ladder to personal success?

The secret, master networker Keith Ferrazzi claims, is in reaching out to other people. As Ferrazzi discovered early in life, what distinguishes highly successful people from everyone else is the way they use the power of relationships-so that everyone wins.

In Never Eat Alone, Ferrazzi lays out the specific steps-and inner mindset-he uses to reach out to connect with the thousands of colleagues, friends, and associates on his Rolodex, people he has helped and who have helped him.

The son of a small-town steelworker and a cleaning lady, Ferrazzi first used his remarkable ability to connect with others to pave the way to a scholarship at Yale, a Harvard MBA, and several top executive posts. Not yet out of his thirties, he developed a network of relationships that stretched from Washington's corridors of power to Hollywood's A-list, leading to him being named one of Crain's 40 Under 40 and selected as a Global Leader for Tomorrow by the Davos World Economic Forum.

Ferrazzi's form of connecting to the world around him is based on generosity, helping friends connect with other friends. Ferrazzi distinguishes genuine relationship-building from the crude, desperate glad-handling usually associated with "networking." He then distills his system of reaching out to people into practical, proven principles. Among them:

Don't keep score: It's never simply about getting what you want. It's about getting what you want and making sure that the people who are important to you get what they want, too.

"Ping" constantly: The Ins and Outs of reaching out to those in your circle of contacts all the time-not just when you need something.

Never eat alone: The dynamics of status are the same whether you're working at a corporation or attending a society event- "invisibility" is a fate worse than failure.

In the course of the book, Ferrazzi outlines the timeless strategies shared by the world's most connected individuals, from Katherine Graham to Bill Clinton, Vernon Jordan to the Dalai Lama.

Chock full of specific advice on handling rejection, getting past gatekeepers, becoming a "conference commando," and more, Never Eat Alone is destined to take its place alongside How to Win Friends and Influence People as an inspirational classic.

Publishers Weekly

The youngest partner in Deloitte Consulting's history and founder of the consulting company Ferrazzi Greenlight, the author quickly aims in this useful volume to distinguish his networking techniques from generic handshakes and business cards tossed like confetti. At conferences, Ferrazzi practices what he calls the "deep bump"-a "fast and meaningful" slice of intimacy that reveals his uniqueness to interlocutors and quickly forges the kind of emotional connection through which trust, and lots of business, can soon follow. That bump distinguishes this book from so many others that stress networking; writing with Fortune Small Business editor Raz, Ferrazzi creates a real relationship with readers. Ferrazzi may overstate his case somewhat when he says, "People who instinctively establish a strong network of relationships have always created great businesses," but his clear and well-articulated steps for getting access, getting close and staying close make for a substantial leg up. Each of 31 short chapters highlights a specific technique or concept, from "Warming the Cold Call" and "Managing the Gatekeeper" to following up, making small talk, "pinging" (or sending "quick, casual" greetings) and defining oneself to the point where one's missives become "the e-mail you always read because of who it's from." In addition to variations on the theme of hard work, Ferrazzi offers counterintuitive perspectives that ring true: "vulnerability... is one of the most underappreciated assets in business today"; "too many people confuse secrecy with importance." No one will confuse this book with its competitors. (On sale Feb. 22) Copyright 2005 Reed Business Information.

Soundview Summary - Soundview Executive Book Summaries

In Never Eat Alone, marketing and sales consultant Keith Ferrazzi lays out the specific steps, and inner mind-set, that he uses to connect with thousands of colleagues, friends and associates.

The secret to accomplishing personal career objectives, Ferrazzi tells us, can be found in reaching out to other people. What distinguishes highly successful people from everyone else is the way they use the power of relationships so that everyone wins.

Ferrazzi's advice is based on generosity and helping friends connect to other friends and he offers specific tips on handling rejection, getting past the gatekeepers, becoming a "conference commando," and building and broadcasting your personal brand.

Reaching out to people is a way to make a difference in their lives as well as a way to explore, learn and enrich your own, Ferrazzi explains. Building a web of relationships isn't the only thing you need to be successful. But building a career, and a life, with the help and support of friends, family and associates has many virtues.

The Mind-Set
Knowing what you want will inform you how to build relationships to achieve your goals. The author makes two recommendations:

  1. Put your goals on paper. Write down what you want to achieve in 10 years, three years, one year, and 60 days to work backward from great visions to the specific steps you must start taking immediately to get there.
  2. Think about who can help you achieve those goals. Write both the names of people and types of people you need to know for your success. Now, there are two questions you ask and answer for each of your target contacts: How can you reach them? And what can you offer them, or how can you contribute to their success, too?

The Skill Set
Ferrazzi outlines the skill set that is needed to build relationships:

  • Do your homework. Before you meet someone new, get information about that person. The more knowledge you have, the easier it will be to connect, bond and impress.
  • Take names. Maintain an electronic record of all the people you know and add to it whenever you meet new people or whenever you learn about people you want to meet.
  • Warm up the cold call. Think of meeting new people as a challenge and an opportunity. Find a mutual friend to introduce you. Show you know their problems and that you have solutions. Talk a little and say a lot. Offer a compromise. Ask for more than you want at first, so you can later settle for something that's still desirable.
  • Manage the gatekeeper artfully. Make the gatekeepers your allies.
  • Never eat alone. Invisibility is far worse than failure.
  • Share your passions. Get involved in activities you enjoy and causes you believe in, and invite others to join you.
  • Follow up or fail. Give yourself 12-24 hours to follow up. Focus on what you might be able to do for them.
  • Be a Conference Commando. Know your targets ahead of time, strike early, work the breaks, skip the small talk as quickly as possible, and remember that you're there to meet the attendees, not the speakers.
  • Connect with connectors. Super-connectors such as restaurateurs, headhunters, politicians and journalists should be the cornerstones of any flourishing network.
  • Expand your circle. A great method for expanding your circle is sharing networks with a friend.
  • The Art of Small Talk. We all have what it takes to charm everyone around us. But having it and knowing how to work it- that's the difference between going though life in the shadows and commanding center stage. Charm is simply a matter of being yourself. Your uniqueness is your power.

Ferrazzi tells us there's never been a better time to reach out and connect than right now. The more everyone becomes connected to everyone else, the quicker and smoother our ascent toward our goals will be. Creativity begets more creativity, money begets more money, knowledge begets more knowledge, and success begets even more success.

Ferrazzi concludes, "Just remember: You can't get there alone. We're all in this together." Copyright © 2006 Soundview Executive Book Summaries

What People Are Saying


"Your network is your net worth. This book shows you how to add to your personal bottom line with better networking and bigger relationships. What a solid but easy read! Keith's personality shines through like the great (and hip) teacher you never got in college or business school. Buy this book for yourself, and tomorrow go out and buy one for your kid brother!"
author of Love Is the Killer App: How to Win Business and Influence Friends and leadership coach at Yahoo!


Jon Miller
"Everyone in business knows relationships and having a network of contacts is important. Finally we have a real-world guide to how to create your own high-powered network tailored to your career goals and personal style."
CEO, AOL


Tim Sanders
"Your network is your net worth. This book shows you how to add to your personal bottom line with better networking and bigger relationships. What a solid but easy read! Keith's personality shines through like the great (and hip) teacher you never got in college or business school. Buy this book for yourself, and tomorrow go out and buy one for your kid brother!"
author of Love Is the Killer App: How to Win Business and Influence Friends and leadership coach at Yahoo!


Klaus Kleinfeld
"I've seen Keith Ferrazzi in action and he is a master at building relationships and networking to further the interests of an enterprise. He's sharing his playbook for those who want learn the secrets of this important executive art."
CEO-designate, Siemens AG




Og Mandinos Great Trilogy or The Leadership Challenge

Og Mandino's Great Trilogy: The Greatest Salesman in the World, The Greatest Secret in the World, The Greatest Miracle in the World

Author: Og Mandino

Here, in one volume, are the three most famous and beloved of Og Mandino's twenty-two books:

  • The Greatest Salesman in the World: Originally published in 1968, Mandino's first book combines the power of parable with profound psychological insights. It recounts the legend of Hadid, a lowly camel boy, who is given ten ancient scrolls that contain the wisdom he needs to achieve all his goals.
  • The Greatest Secret in the World: A Complete guide to putting the wisdom of the scrolls to work.
  • The Greatest Miracle in the World: A touching tale of Mandino meeting the mysterious Simon Potter, who reveals ageless knowledge, hope, and inspiration.



Book about: Myths Lies and Downright Stupidity or Tribes

The Leadership Challenge

Author: Barry Z Posner

When it was initially written in 1987, few could have predicted that The Leadership Challenge would become one of the best-selling leadership books of all time. Now, faced with the new challenges of our unpredictable global business environment, Jim Kouzes and Barry Posner--two of the country's premier leadership experts--have completely revised and updated their classic book. Building on the knowledge base of their previous books, the third edition of The Leadership Challenge is grounded in extensive research and based on interviews with all kinds of leaders at all levels in public and private organizations from around the world. In this edition, the authors emphasize that the fundamentals of leadership are the same today as they were in the 1980s, and as they've probably been for centuries. In that sense, nothing's new. Leadership is not a fad. While the content of leadership has not changed, the context has-and in some cases, changed dramatically.

Rosabeth Moss Kanter

From the ten commitments of leadership to the emphasis on actions and relationships, this valuable book is full of enduring wisdom and practical insights essential for success in challenging times. (Harvard Business School, best-selling author of "Evolve! Succeeding in the Digital Culture of Tomorrow")

John C. Maxwell

For twenty-five years I have written about and taught leadership. The Leadership Challenge is one of the five best books I have ever read. I continually recommend it to others. (founder, The INJOY Group, and author, "The 21 Irrefutable Laws of Leadership")

Warren Bennis

The first edition was seminal and totally original. It became a modern classic on leadership practically overnight. With this new edition, with new cases and concepts and action steps that are even riper and more important, Kouzes and Posner go way beyond their earlier work and have made yet another brilliant contribution to leadership studies. This new book, a product of an unusual collaboration, is essential reading for everyone involved or concerned with leading. (distinguished Professor of Business Administration, University of Southern California, and coauthor, "Geeks and Geezers: How Era, Values, and Defining Moments Shape Leaders")

David S. Pottruck

This book is one of the very best on the topic of leadership, offering extraordinary stories from leaders at various ages and stages of their lives. Whether you’re now in a leadership role and want to further strengthen and hone your skills, or you simply have the desire to learn to make a difference and help guide your company—or even friends and family members—to higher levels of success, you’ll benefit by reading The Leadership Challenge. (president & CEO, The Charles Schwab Corporation)

Publishers Weekly

An inspirational and practical handbook, this expanded revision of a bestselling manual originally published in 1987 offers sound advice to corporate leaders and entrepreneurs, to managers and employees and to aspiring leaders in retail, manufacturing, government, community, church and school settings. Drawing on interviews and a questionnaire survey of more than 3000 leaders, the authors identify five fundamental practices of exemplary leadership: challenge the status quo; inspire a shared vision; enable others to act; model the way forward by setting an example; tap individuals' inner drives by linking rewards and performance. Kouzes, chairman and CEO of TPG/Learning Systems, and Posner, managing partner of Santa Clara University's Executive Development Center in California, write insightful, down-to-earth, jargon-free prose. This new edition has been substantially updated to reflect the challenges of shrinking work forces, rising cynicism and expanded telecommunications. An appendix includes the author's Leadership Practices Inventory, a tool for assessing leadership behavior. 75,000 first printing; Executive Program Book Club main selection; author tour. (Sept.)

Library Journal

Kouzes gives workshops in executive development and managing growth companies; Posner conducts seminars in communication, group dynamics, etc. Their excellent book on leadership for business executives covers identifying and developing leadership qualities, building commitment into action, and other important topics. In addition to discussing the theoretical foundations of leadership, the authors use many examples from work situations to demonstrate application. In a field in which many books are available, this one is readable, interesting, and up-to-date. Highly recommended for collections serving business executives and students. Grace Klinefelter, Ft. Lauderdale Coll. Lib., Fla.



Table of Contents:
Preface: Everyone's Business - Leadership for Today and Tomorrow
Pt. 1What Leaders Do and What Constituents Expect
1The Five Practices of Exemplary Leadership3
2Credibility Is the Foundation of Leadership23
Pt. 2Model the Way
3Find Your Voice43
4Set the Example75
Pt. 3Inspire a Shared Vision
5Envision the Future109
6Enlist Others141
Pt. 4Challenge the Process
7Search for Opportunities173
8Experiment and Take Risks205
Pt. 5Enable Others to Act
9Foster Collaboration241
10Strengthen Others279
Pt. 6Encourage the Heart
11Recognize Contributions315
12Celebrate the Values and Victories351
Pt. 7Leadership for Everyone
13Leadership Is Everyone's Business383
App.: Guide to the Research401
Notes403
Acknowledgments423
About the Authors427
Index431

Saturday, November 28, 2009

10 Big Lies about America or The World is Flat

10 Big Lies about America

Author: Michael Medved

“It ain’t so much the things we don’t know that get us into trouble,nineteenth-century humorist Josh Billings remarked. “It’s the things we know that just ain’t so.”


In this bold and brilliantly argued book, acclaimed author and talk-radio host Michael Medved zeroes in on ten of the biggest fallacies that millions of Americans believe about our country—in spite of incontrovertible facts to the contrary. In The 10 Big Lies About America, Medved pinpoints the most pernicious pieces of America-bashing disinformation that pollute current debates about the economy, race, religion in politics, the Iraq war, and other contentious issues.

The myths that Medved deftly debunks include:

Myth: The United States is uniquely guilty for the crime of slavery and based its wealth on stolen African labor.

Fact: The colonies that became the United States accounted for, at most, 3 percent of the abominable international slave trade; the persistence of slavery in America slowed economic progress; and the U.S. deserves unique credit for ending slavery.

Myth: The alarming rise of big business hurts the United States and oppresses its people.

Fact: Corporations played an indispensable role in building America, and corporate growth has brought progress that benefits all with cheaper goods and better jobs.

Myth: The Founders intended a secular, not Christian, nation.

Fact: Even after ratifying the Constitution, fully half the state governments endorsed specific Chris­tian denominations. And just a day after approving the First Amendment, forbidding theestablishment of religion, Congress called for a national “day of public thanksgiving and prayer” to acknowledge “the many signal favors of Almighty God.”

Myth: A war on the middle class means less comfort and opportunity for the average American.

Fact: Familiar campaign rhetoric about the victimized middle class ignores the overwhelming statistical evidence that the standard of living keeps rising for every segment of the population, as well as the real-life experience of tens of millions of middle-class Americans.

Each of the ten lies—widely believed among elites and taught as truth in universities and public schools—is a grotesque, propagandistic distortion of the historical record. For everyone who is tired of hearing America denigrated by people who don’t know what they’re talking about, The 10 Big Lies About America supplies the ammunition necessary to fire back the next time somebody tries to recycle these baseless beliefs. Medved’s witty, well-documented rebuttal is a refreshing reminder that as Americans we should feel blessed, not burdened, by our heritage.



Book about: Le Rapport d'ASHE-ERIC Higher Education, la Compréhension et le fait de Faciliter le Changement D'organisation au 21e siècle :la Recherche Récente et la Conceptualisation, Vol.4

The World is Flat: A Brief History of the Twenty-first Century (Further Updated and Expanded)

Author: Thomas L Friedman

"One mark of a great book is that it makes you see things in a new way, and Mr. Friedman certainly succeeds in that goal," the Nobel laureate Joseph E. Stiglitz wrote in The New York Times reviewing The World Is Flat in 2005.

In this new edition, Thomas L. Friedman includes fresh stories and insights to help us understand the flattening of the world. Weaving new information into his overall thesis, and answering the questions he has been most frequently asked by parents across the country, this third edition also includes two new chapters--on how to be a political activist and social entrepreneur in a flat world; and on the more troubling question of how to manage our reputations and privacy in a world where we are all becoming publishers and public figures.

The World Is Flat 3.0 is an essential update on globalization, its opportunities for individual empowerment, its achievements at lifting millions out of poverty, and its drawbacks--environmental, social, and political, powerfully illuminated by the Pulitzer Prize--winning author of The Lexus and the Olive Tree.



Tuesday, February 17, 2009

Dirección de Relaciones de Cliente:un Marco Estratégico

Dirección de Relaciones de Cliente:un Marco Estratégico

Autor:Don PeppersAuthor:Don Peppers

En el mercado competitivo de hoy, la gestión de las relaciones con los clientes es crítica a rentabilidad de una compañía y éxito a largo plazo.Para hacerse más cliente gerentes enfocados, expertos, ESTO los profesionales y los ejecutivos de mercadotecnia deben entender como construir relaciones provechosas con cada cliente y tomar decisiones directivas cada día intentaba aumentar el valor de una compañía tomando decisiones directivas que cultivarán el valor de la base de cliente.El objetivo es construir relaciones a largo plazo con clientes y generar lealtad de cliente aumentada y márgenes más altos.En Relaciones de Cliente Gerentes, Don Peppers y Martha Rogers, creída con la fundación de la revolución de relación del cliente en 1993 cuando ellos inventaron el término "mercadotecnia de uno a uno," proporcionan la descripción definitiva de lo que esto toma para guardar a clientes que vuelven durante años para venir.

Presentando un marco completo para la gestión de las relaciones con los clientes, la Dirección de Relaciones de Cliente provee a presidentes, CFOs, CIOs, CMOs, oficiales de intimidad, gerentes de recursos humanos, ejecutivos de mercadotecnia, equipos de ventas, gerentes de distribución, profesores, y estudiantes con una descripción lógica del fondo, la metodología, y los detalles de relaciones de cliente gerentes para la ventaja competitiva.Aquí, las Pimientas de pioneros de gestión de las relaciones con los clientes renombradas y Rogers incorporan muchos de los principios de relaciones de cliente individualizadas que ellos son mejor conocidos por, incluso una descripción completa del fondo y la historia del sujeto, teoría de relación, IDIC ("se identifican distinguen se relacionan personalizan") metodología, métrica, dirección de datos, dirección de cliente, companyorganization, cuestiones de canal, y la tienda del futuro.

Uno de los primeros libros intentó desarrollar un entendimiento de la pedagogía de relaciones de cliente gerentes, con un énfasis en estrategias de cliente y edificio del valor de cliente, Manejando rasgos de Relaciones de Cliente:

Teorías pioneras y principios de relaciones de cliente individualizadas

Una descripción de teoría de relación

Contribuciones de tales líderes revolucionarios como Philip Kotler, Esther Dyson, Geoffrey Moore, y Seth Godin

Pautas para identificar a clientes y diferenciarlos por valor y necesidad

Puntas para usar los instrumentos de interactividad y personalización para construir aprendizaje de relaciones

Cobertura de la importancia de intimidad y reacción de cliente

Consejo para medir el éxito de iniciativas basadas en el cliente

El futuro y evolución de venderse al por menor

Un apéndice que examina las calidades necesarias en los líderes de relación de cliente de una firma, y esto proporciona instrumentos fundamentales a emprender una carrera en relaciones de cliente gerentes o ayudar a una compañía a usar el valor de cliente como la base para decisiones ejecutivas

Las técnicas en Relaciones de Cliente Gerentes pueden ayudar a cualquier compañía a afilar su ventaja competitiva.



Índice de materias:
Prefacio
Ch.1Evolución de relaciones con clientes3
Raíces de gestión de las relaciones con los clientes5
La vista de aquí11
Consiga, guarde, y cultive a clientes en el siglo veintiuno17
¿Cuál es una relación?19
La revolución de tecnología y la revolución de cliente23
Ch.2El pensamiento detrás de relaciones de cliente35
¿Qué caracteriza una relación?35
El pensamiento sobre teoría de relación38
CRM:la vista del cliente51
La naturaleza de lealtad56
Ch.3Relaciones de cliente:componentes básicos básicos de IDIC y confianza65
La confianza y las relaciones pasan en el Tándem66
IDIC:cuatro tareas de realización para crear y manejar relaciones de cliente68
¿Cómo realmente confía caracterizan una relación de aprendizaje?71
La ecuación de confianza:la generación del cliente confía72
Hacerse el agente confiado del cliente78
Las relaciones requieren la información, pero la información sólo viene con la confianza81
Ch.4Identificación de clientes87
La información individual requiere el reconocimiento de cliente88
¿Qué realmente "se identifica" medio?93
El papel de Internet en identificación de cliente:apuestas en Amazonas97
Revolución de datos de cliente98
Papel de mercados elegantes en relaciones gerentes con clientes103
Ch.5Clientes que distinguen:algunos clientes merecen más que otros113
El valor de cliente es una variable orientada al futuro114
Los clientes diferentes tienen valores diferentes120
Convergys:un estudio del caso en utilización de variables por poderes para clasificar a clientes por su valor127
Ch.6Clientes que distinguen por sus necesidades137
Definiciones138
Clientes que distinguen por necesidad:una ilustración141
Entendimiento de necesidades145
La utilización de diferenciación de necesidades para construir valor de cliente147
Clientes que distinguen por sus necesidades:un acercamiento práctico148
Ch.7Interacción con clientes:estrategia de colaboración de cliente161
Exigencias de diálogo162
Tratos implícitos y explícitos164
La sucesión en la estrategia de interacción significa integrarse a través de touchpoints169
Comunicaciones de mercadotecnia integradas y CRM:¿amigos o enemigos?172
Interacción de cliente y dirección de diálogo179
Cliente que se queja como colaboradores185
Ch.8La utilización de los instrumentos de interactividad para construir aprendizaje de relaciones191
Dechado de software basado en el cliente192
La utilización de correo electrónico para relacionarse con clientes196
La utilización de correo electrónico para construir valor de cliente196
La evolución de la interacción de cliente se centra en el contexto de IDIC203
Reglas inalámbricas:como las nuevas tecnologías móviles transformarán CRM208
Ch.9Intimidad y reacción de cliente213
Mercadotecnia de permiso217
La intimidad resulta para el siglo de información223
Intimidad individual y protección de datos228
La intimidad en Europa es un mundo diferente232
Las promesas de intimidad construyen la confianza de empresa235
Sometimiento de datos en línea238
Intimidad en la red241
Ch.10La utilización de personalización de masas para construir aprendizaje de relaciones255
¿Cómo puede la personalización ser provechosa?256
Usted sólo es tan ágil como sus clientes piensan263
La tecnología acelera la personalización de masas277
Personalización de productos estandarizados y servicios279
Corrientes de valor282
¿Quién escribirá las nuevas reglas comerciales para la personalización?287
Ch.11La medición del éxito de iniciativas basadas en el cliente299
Equidad de marca contra equidad de cliente300
Naturaleza de lealtad de cliente:¿actitud o comportamiento?301
Economía de lealtad302
Métrica de rentabilidad de cliente307
Métrica longitudinal y ganancia a corto plazo309
Medición de satisfacción de cliente315
Relaciones de cliente gerentes:estudio del caso de métrica321
Ch.12Cliente analytics y la empresa de estrategia del cliente341
La optimización de relaciones de cliente con analytics avanzado350
Ch.13La organización y la dirección de la empresa de estrategia del cliente provechosa359
Capacidades de forjar relaciones de cliente363
Gobierno de relación370
Como ponerse allí de aquí:transiciones a dirección de cliente375
El gerente de carpetas de clientes380
Etapas de cambio para hacerse una empresa de estrategia del cliente381
Transición a través de la empresa386
Empleados gerentes en la empresa de estrategia del cliente397
Vencimiento de resistencia de empleado397
Dirección basada en la lealtad400
Ímpetu que incorpora la empresa basada en el cliente407
Ch.14Las cuestiones de canal de entrega de la empresa se concentraron en construir el valor de cliente411
Las transacciones con dolor de canal412
Dirección de sistema de distribución417
La división del general Motor Vauxhall:la dirección del cliente experimenta a través de canales y touchpoints420
Cadena de demanda y distribución428
Gestión del sistema de suministros y relaciones de cliente gerentes430
Ch.15Tienda del futuro y la evolución de venderse al por menor451
Consumidor canal directo454
La utilización de excelencia operacional como una ventaja competitiva:Tesco464
La tienda en línea y el papel de la marca en compra en línea472
Milla final a consumidores479
Modelos de negocio de logística para éxito483
App¿Dónde vamos de aquí?487
Índice498

Traducción de:

Managing Customer Relationships: A Strategic Framework

Author: Don Peppers

Interesting textbook: Does the Weather Really Matter or Cases in Operations Management

Monday, February 16, 2009

Análisis de Inversión y Teoría de Carpeta Moderno

Análisis de Inversión y Teoría de Carpeta Moderno

Autor:Edwin J EltonAuthor:Edwin J Elton

Una actualización de un libro clásico en el campo, la Teoría de Carpeta Moderna examina las características y el análisis de valores individuales así como la teoría y práctica de valores que se combinan óptimamente en carpetas.Esto acentúa la intuición económica detrás de la materia presentando conceptos avanzados de análisis de inversión y dirección de carpeta.Los lectores también descubrirán las fuerzas y las debilidades de la teoría de carpeta moderna así como las últimas brechas.Readers will also discover the strengths and weaknesses of modern portfolio theory as well as the latest breakthroughs.



Índice de materias:
Punto.1Introducción1
Ch.2Títulos financieros11
Ch.3Mercados Financieros25
Punto.2Análisis de Carpeta43
Secta.1Teoría de Carpeta de Desacuerdo Media45
Ch.4Las Características del Juego de Oportunidad Bajo Riesgo46
Ch.5Delinear Carpetas Eficientes70
Ch.6Técnicas para Cálculo de la Frontera Eficiente97
Secta.2La simplificación del Proceso de Selección de Carpeta127
Ch.7La Estructura de Correlación de Vueltas de Seguridad:el Modelo de Índice solo128
Ch.8La Estructura de Correlación de Vueltas de Seguridad:Modelos de Multiíndice y Técnicas que se Agrupan160
Ch.9Técnicas Simples para Determinación de la Frontera Eficiente181
Secta.3La selección de la Carpeta Óptima209
Ch.10Análisis de Utilidad210
Ch.11Otros Modelos de Selección de Carpeta231
Secta.4El ensanchamiento del Universo de Selección261
Ch.12Variedad Internacional262
Punto.3Modelos de Equilibrio en los Mercados de Capital293
Ch.13El Modelo de Fijación de precios de Activo fijo Estándar294
Ch.14Formas No estándar de Modelos de Fijación de precios de Activo fijo311
Ch.15Pruebas Empíricas de Modelos de Equilibrio341
Ch.16El Modelo de Fijación de precios de Arbitraje Tener tendencia - un Nuevo Acercamiento a Explicación de Precios de Activo368
Punto.4Análisis de Seguridad y Teoría de Carpeta405
Ch.17Mercados Eficientes406
Ch.18El Proceso de Valoración449
Ch.19Valoración de Ganancias477
Ch.20Teoría de Tasa de interés y la Fijación de precios de Obligaciones494
Ch.21La Dirección de Carpetas de Obligación534
Ch.22Teoría de Fijación de precios de Opción570
Ch.23La Valoración y Usos de Futuro Financiero609
Punto.5La evaluación del Proceso de Inversión629
Ch.24Evaluación de Interpretación de Carpeta630
Ch.25Evaluación de Análisis de Seguridad672
Ch.26Dirección de Carpeta Visitada de nuevo687
Índice705

Traducción de:

Modern Portfolio Theory and Investment Analysis

Author: Edwin J Elton

Book about: Physical Activity and Type 2 Diabetes or Prozac and the New Antidepressants